They talk about...
Mickaël CURIS: "Our customers appreciate being advised and restarted"
"The service provided by SOLWARE is relevant and provides a good monitoring and also a good recovery. The content we are in line with customer expectations and it was important to be on par with some major retailers. Our customers appreciate being advised and restarted. It is indeed necessary to communicate at the right time on the right topic. "Performance identifies...
ADEF Résidences and PSI : a success story
Interview with Matthias Brener, IT project leader at ADEF Résidences (homes caring for the dependent elderly) and Valérie Bourron, nurse and training co-ordinator for the computerisation project. The starting point was to avoid information overkill Valérie Bourron explained “In each establishment the nurses have to manage a mass of information...
Sébastien CHATRE, Renault dealer
… I’ve noticed that the letters bring back customers I haven’t seen for a long time. … I’ve noticed that customers are surprised and pleased to receive a message from their local agent. It makes quite a difference. … The reaction from customers makes the staff proud that their work is appreciated. … I think that the Performance...
Romain PULEO, Approved Citroen garage
... Having decided to set up monthly publicity campaigns using the Performance service, with an average of 269 letters a month over the last 4 months, I had an additional 140 repair orders and an additional €63,200 revenue! What more can I say?... I’m delighted!
René GEROME, Peugeot dealer
Customer loyalty is a major factor in my financial strategy. With the Performance service, I myself decide what local marketing actions to take. Among other things, Micrauto produces the templates, prints and dispatches the mail shots for me. My customers are particularly pleased with the letters I send them and the fact that they are personalised.